How to Do WhatsApp Marketing – Marketing Guide

WhatsApp Marketing
WhatsApp Marketing

With over 1 billion active users on WhatsApp and over 1 million new users registering daily, it might be the right time to consider “WhatsApp Marketing

Nowadays, almost all business owners are considering implementing WhatsApp Marketing to their existing marketing campaigns. Here mentioned are few of the reasons to use WhatsApp in your marketing:

  • You can send messages at free of cost.
  • Let you send images, videos, audios, GIFs eBooks, brochures, and catalogs.
  • You can ask for feedback directly from customers.
  • You can use it for group discussions and meetings.
  • Let you send alerts about new events and sales.
  • Messages won’t be lost: offline message alerts ensure users know when a message is waiting.

In this articlewe are going to discuss how businesses have implemented WhatsApp Marketing. Keep on reading…

WhatsApp – A Tool for Interaction!

WhatsApp acts as a tool for quick interaction with your existing clients and even new customers. For example, if you own a fashion boutique, you should use WhatsApp to send pictures of the new collection to existing clients. It’s better if you make this interaction as one to one because your client may not want to become a part of, say, a WhatsApp group of your clients because he/she has no reason to interact with your other clients.

WhatsApp – A Tool to Organize Events and Meetings!

WhatsApp is one of the best effective tools to organize people for a cause or an event. If you’re planning to run an event for a cause, you can create a group via WhatsApp brilliantly to organize. So the next time you’re doing an event, do send an invitation to all your groups.

WhatsApp – A Tool to Build Trust towards Your Brand!

To build trust towards your brand, change your WhatsApp display picture to your product. And also, change your WhatsApp status to either your website URL or an obviously marketing status. For example: If you’re running a fashion boutique, make your status as “Contact me if you’re looking to buy stylish kurtas”.

WhatsApp – A Tool to Demo Your Product!

Whether you have a new collection or looking to make your own products, you can demo them on WhatsApp’s New Status Features and let your group know when you have a new item in your inventory. Even if the customer doesn’t need this particular product right now, knowing it is available with you will keep the product and your business in their top of mind when the time comes to buy.


WhatsApp is a communication tool and a versatile platform that lets you send files, images, and short video clips about your products and services. Get started with WhatsApp Marketing and spread the word about your brand globally in just a second!


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